Privacy Policy

When we provide services to healthcare providers (GP surgeries) we act as a data processor on behalf of those healthcare providers. For more information about how healthcare providers collect and use your personal data, please contact the relevant healthcare provider directly.

This information explains what personal data we use, how we use it, and why we use it. We’ll try to keep this as plain English as possible though we will need to use some legal terms from time to time. We will talk about lawful bases, you can find out more on the ICO website.

Who are we?

We are Continuum Health, trading as Anima Health, providing systems to healthcare providers to help them see more patients and increase the quality of care.

This privacy notice was last updated on 29 June 2026. If you have any questions, please contact our Data Protection Officer by emailing support@animahealth.com.

How we use personal data

What data do you collect and use?

Purpose for which we use data

Our lawful basis for using data

Customer employee contact details (name, email address, telephone number, job role).

We use this data to communicate with individuals about our services, including employees of customers. 

We have a legitimate interest in using this data to communicate with you as necessary for business operations, including contracting and fulfilling our own contractual obligations.

UK GDPR A.6(1)(f)

Communications data (emails, messages, calendar invites).

We use this data to communicate with individuals about our services, including employees of customers.

We have a legitimate interest in using this data to communicate with you as necessary for business operations, including contracting and fulfilling our own contractual obligations.

UK GDPR A.6(1)(f)

Complaint data (concerns raised, investigation data, response data).

We use this data to respond to complaints that are raised about our services.

We have a legitimate interest in using this data to communicate with you as necessary for business operations, including contracting and fulfilling our own contractual obligations.

UK GDPR A.6(1)(f)

Technical data (IP address, usage data)

We use this data to monitor platform performance and to detect intrusion attempts.

We have a legitimate interest in using this data to maintain platform performance and security. 

UK GDPR A.6(1)(f)

How long do you keep my data for?

We keep data for as long as necessary in relation to the purposes for which it is processed. 

Do you share data?

We share information with data processors (our suppliers who provide services to us). This includes IT system providers who provide email and instant messaging services, who process data on our behalf (such as email and customer relationship management (CRM) systems).

Do you transfer data outside the UK?

A data transfer includes transferring data to an organisation based outside the UK, or a third country. We use suppliers who process personal data who are based outside the UK, constituting a transfer (even if the data remains stored in the UK).

Where data is transferred we rely on adequacy regulations in UK law, and appropriate safeguards (such as standard contractual clauses). 

Your rights

Under data protection law, individuals (data subjects) have a number of rights which are detailed below. Some of these only apply in specific circumstances and are qualified in several respects by exemptions in data protection law. We will advise you in our response to your request if we are relying on any such exemptions. If you have any questions, please contact our Data Protection Officer by emailing support@animahealth.com

  • Right of access

You have a right to request a copy of the personal data that we hold about you. You should include adequate data to identify yourself and such other relevant data that will reasonably assist us in fulfilling your request. Your request will be dealt with as soon as possible.

  • Right to rectification

You can ask us to rectify and correct any personal data that we are processing about you which is incorrect. We provide you with account settings and tools to access the data associated with your account.

  • Right to withdraw consent

Where we have relied upon your consent to process your personal data, you have the right to withdraw that consent. To opt out of marketing, you can use the unsubscribe link found in the email marketing communication you receive from us. For other marketing preferences you can contact us, providing details of services or marketing that you wish to opt out of.

  • Right of erasure

You can request us to erase your personal data under certain circumstances, for example if you believe that we no longer need to retain your data. This is not an absolute right, and we need to carefully consider each case on its own merits as there may be good reasons why we are not able to erase your data. If we are not able to honour your request we will explain why.

  • Right to data portability

This right allows you to obtain your personal data in an electronic format, where you have provided data to us with your consent, or where the data was necessary for us to provide you with our services. You can request that the data be given in a format which enables you to transfer that personal data to another organisation. You may have the right to have your personal data transferred by us directly to the other organisation, if this is technically feasible.

  • Right to restrict processing

You have the right in certain circumstances to request that we suspend our processing of any or all your personal data. Where we suspend our processing of your personal data we will still be permitted to store your personal data, but any other processing of this data will require your consent, subject to certain exemptions.

  • Right to object

You have the right to object to our use of your personal data which is used where we feel that we have legitimate interest. However, we may continue to process your personal data, despite your objection, where there are compelling legitimate grounds to do so, or where we need to process your personal data in connection with any legal claims. The grounds for continuing to do so will be communicated to you.

  • Right to complain

You have the right to complain if you think that our use of personal data infringes on data protection law. If you have any questions, please contact our Data Protection Officer by emailing support@animahealth.com

  • Right to contact the Information Commissioner’s Office (ICO)

Naturally we really hope you never feel you need to, but if you have a complaint you can contact the ICO, the UK’s data protection regulator.

​Information Commissioner’s Office
Wycliffe House,
Water Lane,
Wilmslow,
Cheshire
SK9 5AF

Phone: 0303 123 1113 (local rate) or 01625 545 745 if you prefer to use a national rate number. Contact the ICO for advice or to make a complaint on the ICO website.